The Artivism4Earth Initiative brought together prominent artists, educators, and scientists from the University of Utah campus and across the nation to create performance pieces informed by the science on climate change effects.
I was brought into this project to manage the continued website development (via SquareSpace) for the project, as well as to advise in the promotion of the day-long event. With the help of other administrators involved and the staff at the University of Utah, their website transformed into a fully branded initiative that met the University’s brand standards. Individual landing pages were also created for each project and performance piece. I also managed the rollout of live videos during the event.
I collaborated with artists and scientists from across the country to bring their individual projects to life online. As a result, this event gained international attention with viewers from over 32 countries worldwide.
DATE: EARTH DAY 2021
CLIENT: UNIVERSITY OF UTAH
CATEGORIES: WEBSITE, PROMOTION
Viewers from over 32 countries across the globe tuned in on Earth Day 2021 for the Artivism4Earth event.
Collaborated with scientists and artists at top universities, including Harvard University, Standford University, Wheaton College, and more.
Provided 100+ scientific resources, citations, and more for each individual segment for further research and development.
“Jennifer came onboard as website manager and design consultant at a crucial stage of our project, and it was the best hire we could have made: Jennifer transformed and sharpened the vision, message and presentation as well as managed an enormous and complex content matter. Her clear understanding of the best way to present the project, as well as her dependable, easy-going collaboration-style made Artivism for Earth a vastly improved product. I sincerely believe that we could not have done it without her expertise and vision!”